Photo Credit: Gigaom
AI has been making great advances in social media. On November 27th, Guy Rosen, VP of Facebook Product Management, announced in a blog post that Facebook is using AI to help identify suicidal users and connect them to help.
This tool has been in use in the US for months and will now be implemented in other countries as well. Rosen wrote that in the last month alone, Facebook ‘worked with first responders on over 100 wellness checks based on reports’ thanks to this technology.
This tech uses AI for pattern recognition to ‘help accelerate the most concerning reports’ and inform local authorities, writes Rosen. Pattern recognition helps Facebook flag posts and live streams through which users may be expressing suicidal thoughts. It also searches for comments like, ‘Are you ok?’ and ‘Can I help?’ which can be strong indicators of someone needing support. It then prioritizes the posts and sends more pressing ones to be reviewed first.
Snapchat, too, has recently unveiled AI image-recognition technology in its latest update. It recognises objects in pictures and then offers image-recognition filters which are tailor made to match the objects in the picture. For example, if you take a picture with food, Snapchat will offer filters with words like, ‘get in my belly’ and ‘eatin’ good’.
This is not the first time that the company has incorporated object recognition in its app. Snapchat already allows you to search for certain objects, places and events in ‘stories’. For example, if you search for ‘beach’, you will get snaps of people at beaches, and if you search for ‘football’ you will find snaps of people at football games.
This is just the beginning of AI being incorporated into social media and eventually all aspects of our daily lives.